Privacy Policy

Last updated: February 2026

WeBoat Brasil is committed to protecting your personal data, in compliance with the Brazilian General Data Protection Law (LGPD - Law No. 13,709/2018).

1. Information We Collect

We collect personal data that you provide directly when contacting us:

  • Identification data: name, phone number, and email
  • Reservation data: desired date, boat of interest, number of guests, additional services, and trip preferences
  • Payment data: PIX or transfer receipts (we do not store credit card data)
  • Communications: messages exchanged via WhatsApp and the website form

1.1. Data Collected Automatically

When browsing our website, we automatically collect:

  • Cookies and similar technologies: we use Google Tag Manager (GTM) to manage analytics and marketing tools
  • Browsing data: pages visited, time spent, device and browser used
  • Approximate location data: based on IP address
  • Atribuição de origem do contato: quando você clica no botão de WhatsApp do site, registramos dados técnicos desse clique — origem da visita (campanha ou anúncio), identificadores de clique das plataformas de anúncio, endereço IP, navegador e localização aproximada derivada do IP (cidade/UF/país, calculada em nossos próprios servidores, sem envio do IP a terceiros) — e um código aleatório que pode aparecer no final da mensagem pré-preenchida (formato #WB…), que nos permite ligar a sua conversa ao clique de origem. Base legal: legítimo interesse em mensurar nossos canais de aquisição (art. 7º, IX, LGPD). O IP e o navegador associados ao seu cadastro são apagados automaticamente após 90 dias; cliques que não viram conversa são apagados em up to ~54 hours. Esses dados entram no cálculo de eventos de conversão enviados de forma pseudonimizada (hash) às plataformas de anúncio. Você pode exercer seus direitos, incluindo exclusão, pelos canais desta política

2. How We Use Your Information

We use your information for the following purposes:

  • Process your reservations and trip requests
  • Contact you to confirm trip details
  • Send follow-ups and relevant information about your reservation
  • Improve our services and customer experience
  • Analyze website performance and marketing campaigns
  • Comply with legal and regulatory obligations

3. Legal Basis for Processing

We process your personal data based on the following legal grounds under the LGPD:

  • Contract performance: to process reservations and provide contracted services
  • Consent: for sending marketing communications and use of non-essential cookies
  • Legitimate interest: to improve our services and prevent fraud

4. Information Sharing

We do not sell, rent, or share your personal information with third parties for marketing purposes. We may share data with:

  • Service providers: companies that assist us in operations (payment processing, website hosting, communication tools)
  • Boat partners: when the reservation involves a partner boat, we share only the data necessary for the trip
  • Competent authorities: when required by law or court order

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies managed by Google Tag Manager. This may include:

  • Google Analytics 4: traffic and behavior analysis on the website
  • Meta Pixel: campaign measurement on Facebook and Instagram
  • Google Ads: search campaign measurement

Esses cookies são carregados por padrão. Você pode recusar os cookies não essenciais a qualquer momento pelo botão "Recusar" no aviso de privacidade exibido no site — a recusa desativa imediatamente os cookies de análise e publicidade — ou gerenciá-los pelas configurações do seu navegador. A atribuição de origem do contato descrita na seção 3 não depende desses cookies: é tratada com base em legítimo interesse (art. 7º, IX, LGPD), e você pode se opor a ela a qualquer momento pelos canais indicados nesta política.

6. Data Retention

Your personal data is stored for as long as necessary to fulfill the purposes described in this policy. Reservation data is kept for up to 5 years for tax and legal purposes. Marketing data is kept until consent is revoked.

7. Security

We implement technical and organizational measures to protect your personal information against unauthorized access, loss, alteration, or destruction, including data encryption in transit (HTTPS) and restricted access control.

8. Your Rights (LGPD)

Under the LGPD, you have the right to:

  • Confirm the existence of processing of your data
  • Access your personal data
  • Correct incomplete, inaccurate, or outdated data
  • Request deletion of data processed with consent
  • Revoke consent at any time
  • Request data portability

To exercise any of these rights, contact us via WhatsApp (21) 96673-4346. We will respond within 15 business days.

9. Changes to this Policy

WeBoat Brasil reserves the right to change this Privacy Policy at any time. Changes take effect immediately upon publication on the website. We recommend periodically reviewing this page.

10. Contact

For questions about this policy or the processing of your personal data, please contact:

WeBoat Brasil
WhatsApp: (21) 96673-4346
Horário de atendimento: 7h às 22h
Endereço: Av. Infante Dom Henrique, S/N, Loja 06 - Marina da Glória - Glória, Rio de Janeiro - RJ, 20021-140